C&H Group has grown from humble beginnings to eight companies spread across three continents today.

Mashreq understands our business model and the scope of our products in the market.

“Mashreq understands our business model and the scope of our products in the market. A new business needs funds the most during the initial days of its incorporation but not too many banks are comfortable funding startups. This trend is changing with Mashreq SME and we’re sure it would help the segment grow by leaps and bounds and eventually help in the overall growth of UAE market.” says Pradeep Chaudhary & Sunny Handa of C&H Group.

When living and working in the rapidly developing and dynamic market of UAE, it’s only a matter of time before one is tempted to venture into business. That’s exactly what inspired Mr. Pradeep Chaudhary and Mr. Sunny Handa. In 2009, these two enterprising individuals came together and opened their first venture, C&H Associates FZC.

From humble beginnings, the business has today grown into the C&H Group with eight companies spread across three continents. The trading business broadly covers foodstuff, beverages, perfumes and office and school stationery.

A recent addition to the Group, Maxter Technology Solutions LLC has ventured into field of security surveillance equipment, CCTV cameras, time attendance machines, networking, cabling, projectors, interactive screens, home theaters, amplifiers, speakers, etc. This company has been certified by the Dubai Police (Department of Protective Systems) and the Telephone Regulatory Authority of UAE.

Both bankers by profession, Chaudhary and Handa ventured out on their own while they were in full time jobs. They also give due credit to their clients from their banking days for encouraging their bold step into business. “Working capital was the major obstacle for both of us during the initial days”, says Chaudhary. “It wouldn’t have been possible without our suppliers. They trusted us because of the goodwill we had and supplied products on credit. We sold them for cash and managed to start a working capital cycle.” says Handa.

The partners believe that any business, at some point of time, needs the support of a financial institution. “Mashreq understands our business model and the scope of our products in the market. A new business needs funds the most during the initial days of its incorporation but not too many banks are comfortable funding startups. This trend is changing with Mashreq SME and we’re sure it would help the segment grow by leaps and bounds and eventually help in the overall growth of UAE market.” they say.

For C&H Group, suppliers, buyers and the bank are the pillars of a growing business. As per the current market scenario, the partners feel that the market growth pattern and the business friendly government policies will set the UAE‘s SME Industry on track for another boom.

With more product lines and penetration into new geographical markets on the cards, the C&H Group partners feel that “Mashreq is already a very supportive bank for the SME industry of UAE. Its three P’s – ‘Policies’, ‘People’ and ‘Products’ are very flexible and business friendly and has helped a lot of small business houses to grow. We look to Mashreq to help us procure better products at competitive rates, by funding our requirements at the right time so we can take advantage of the right opportunities and grow further.”

 

Disclaimer:
“The opinions expressed within this article are generic. Mashreq is not responsible for the accuracy, completeness, suitability or validity of any information on this article. The information, facts or opinions appearing in this article do not reflect the views of Mashreq. Mashreq does not assume any responsibility or liability for the same.”

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